Services / Education / ED-12

Work order · ED-12 · Education

Music Media, PR & Advertising

Listed as: Media & PR Strategy

Unlock the power of media, PR, and digital advertising for your music.

Music Media, PR & Advertising

The service

What it is

The 'Music Media, PR & Advertising' program is designed to teach artists the strategies needed to gain online exposure through media outlets and industry connections. Over the course of 8 sessions, participants will explore the fundamentals of creating a digital advertising campaign using platforms like Facebook and Google Ads. The program will cover everything from writing press releases to setting up and launching digital ads, providing artists with the tools they need to effectively promote their music and live shows.

Scope of work · 8 line items

What’s included

  1. 01

    Types of Media Outlets & Industry Personnel

    Learn about the different types of media outlets and the roles of industry personnel.

  2. 02

    Intro To Digital Advertising Platforms

    An introduction to major digital advertising platforms like Facebook and Google Ads.

  3. 03

    Writing A Press Release & Developing Content

    Master the art of writing effective press releases and developing engaging content.

  4. 04

    Creating Content For Ads & Online Promotion

    Learn how to create compelling content for digital ads and online promotion.

  5. 05

    Pitching A Label & Blog

    Develop strategies for pitching your music to labels and blogs.

  6. 06

    Setting Up Digital Advertising Accounts, Pixel, and Launching First Ad

    Learn how to set up digital advertising accounts, implement pixels, and launch your first ad campaign.

  7. 07

    Present Press & Content Pitching Project

    Present your press release and content pitching project for feedback.

  8. 08

    Analyzing Ad Success, Audiences & Spending

    Analyze the success of your ads, understand audience insights, and manage your advertising budget effectively.

The procedure · 8 steps

How it runsStep 1 is where every job starts

  1. 1

    Inquiry

    Contact AfterShock Fam to learn more about the program and how it can benefit you.

  2. 2

    Consultation

    Schedule a consultation to tailor the program to your specific needs and objectives.

  3. 3

    Enrollment

    Complete the enrollment process to secure your spot in the program.

  4. 4

    Orientation

    Attend an orientation session to get an overview of what the program will cover.

  5. 5

    Sessions

    Participate in the 8 structured sessions to develop your media, PR, and advertising skills.

  6. 6

    Project Work

    Apply the skills learned to create and execute your own media and advertising strategy.

  7. 7

    Project Presentation

    Present your project to receive feedback and refine your approach.

  8. 8

    Feedback & Certification

    Receive detailed feedback and earn certification upon successful completion of the program.

Questions · 5 answered

Before you book

What will I learn in this program?

You'll learn how to gain exposure through media outlets, create digital advertising campaigns, and effectively pitch your music.

Who is this program for?

This program is ideal for artists, managers, and anyone involved in promoting music releases and live shows.

Can the sessions be customized?

Yes, the program can be adjusted to focus on specific areas of interest, whether it's media outreach, PR, or digital advertising.

What resources are provided?

Participants will receive templates, guides, and tools necessary for effective media and advertising strategies.

How do I start?

You can start by reaching out to AfterShock Fam via the contact form or email provided.

Request this service

Put it on the order

Send the date, the place and what you have in mind. Step one is the inquiry; we come back with a consultation.

Request Music Media, PR & Advertising

or write to the provider: info@aftershockfam.org